Blog Archives

Observing Workplace Culture

As businesses grow, there is sometimes a danger that their internal culture changes, one imperceptible step at a time, until their DNA becomes diluted. Or perhaps their original DNA mutated a long time ago, and they want to get it

Posted in Business, Cultural affairs

Post-Truth, or Pre-Truth?

So ‘post-truth’ officially became a thing. It’s the Oxford English Dictionary’s word of the year, somewhat euphemistically defined as relating to or denoting circumstances in which objective facts are less influential in shaping public opinion than appeals to emotion and

Posted in Cultural affairs, Thoughts, Trends

Notes from an Echo Chamber

We’ve heard a lot about echo chambers recently. I am concerned the market research industry has created one of its own. In a recent article The Cognitive Dissidents, I talked about the issue of diminishing trust in institutions and the

Posted in Cultural affairs, Thoughts, Trends

The Cognitive Dissidents

We’ve had enough of ‘experts’. The ‘mainstream media’ is lying to us. You can’t trust the opinion polls. In fact, they’re ‘rigged’; and while we’re at it, so is the entire democratic process. The ‘metropolitan elite’ live in a bubble

Posted in Cultural affairs, Thoughts, Trends


In a previous article here I argued that notwithstanding the general flurry of attention surrounding ‘Millennials’, they simply don’t exist as an overarching concept for close marketing. You might as well say ‘the under 40s’ – and we know what a

Posted in Cultural affairs, Ideas, Insights, Thoughts

Millennials Don’t Exist

‘We need to target Millennials!’  Everybody keeps on talking about them, and we think we know who they are. Millennials, also known as Generation Y or the Net Generation, are – by approximate common consent – the demographic cohort that

Posted in Cultural affairs, Insights, Thoughts

The Sum Total of Human Happiness

Let’s talk about Utilitarianism! No, seriously, come back… It’s a theory in normative ethics, holding that the best moral action is the one that maximises utility, and in so doing increases the sum total of well-being, a.k.a. happiness. Utility is defined

Posted in Cultural affairs, Insights, Thoughts