Think Like a Start-Up

Agencies love training about things like methodology, and that’s always helpful in the day job. But my training and inspiration workshops are more about ways of thinking, and then ways of applying that thinking to client work to really make a difference.

For example, I recently ran a session entitled ‘think like a startup’, for a company that felt the time pressures of project work were really getting to them and they weren’t really making money on those projects when they accounted for time.

So I developed a thought starter around some of the lean startup methodology first proposed in 2008 by Eric Ries, from his experience adapting lean management principles in the hi-tech world.

In the workshop we talked about:

  • Agility
  • Iteration
  • Hypothesis testing
  • Minimum viable products
  • Actionable KPIs
  • Pivots
  • Milestones
  • Prioritisation
  • Optimisation

And much more besides.

All with the classic lean startup goal of delivering an excellent product with minimum resource.

What we ended up with was a whole new set of principles and processes to apply to this company’s project work. And it was fun too!


Posted in Business, Start-ups
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